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Racing can do wonders for
the company as it has been
proved across the globe that
it helps in both product
development and building a
long - term image of the
company. In the
international circuit all
leading two wheeler
companies have forayed into
racing and have derived
vital information for
product development when
their machines have been put
to test in the most
challenging and
unpredictable environment.
All big names like Aprilia,
Ducati, Honda, Kawasaki, KTM,
Suzuki and Yamaha have
capitalized on their
learning in the field which
their factory R&D can never
provide them with.
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Product Development benefits |
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Strong R&D inputs as the
machines are thrashed in
the most trying
conditions. |
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This include |
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Sourcing of right spare
parts |
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Design inputs |
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Trial and error for product
development |
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Performance testing and
improvement |
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Future ready in product
development |
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Market Pulse |
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| Image Factor |
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Being associated in
sport brings an image of
technology oriented
company |
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Leaders in promoting the
sport in India |
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Establishing the image of
producing fast machines
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Proving to the world of its
R&D prowess |
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Taking the sport to newer
markets |
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Performance testing and
improvement |
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Image creation in
International circuit |
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Publicity that can convert
sales
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The road ahead for TVS |
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Team TVS Racing is firmly
committed to the sport to
build on the benefits in the
long run. Present success in
India is a stepping - stone to
achieving that goal. More
investments will be
undertaken in order to
procure the best machines
and also train riders.
Perhaps, this is the only
route to make TVS's presence
felt internationally before
it embarks on setting up
operations there. The launch
of these 3 new motocross
bikes represent its first
step as it seeks to dominate
the sport. The R&D team is
constantly on the path of
developing new technology
for racing and adapt it for
the consumer market in terms
of stability, technology,
performance etc. TVS Motor
Company will continue to
support two-wheeler
Motorsports in India by
bringing in fair competition
and demonstrate its own
superiority by introducing
revolutionary machines
developed by its strong R&D
team. |
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Technological
developments that
contribute to TVS Racing
group’s success on the
track have been
thoroughly used to
enhance the Ride
dynamics of the new TVS
Apache |
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Class like that always had a pedigree |
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Endurance testing |
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High speed track testing
of all moving part
components over 1000 lap
test cycle |
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at low and high end revs
alike under different
conditions varying from
straight line |
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quarter mile shoots to
parabolic kerb and
chicane to pure engine
wrenching dirt |
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cross conditions |
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Clutch mechanism that is
born to handle high end
race - like revs and low
end |
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multiple gearshift city
traffic situations are
tested by race drivers
on over a 1000 |
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lap test cycle to enable
reliability under most
demanding situations |
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Chassis and structural
dynamics testing
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Chassis and flex
structure testing |
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Apache’s handling is
derived from intricate
input from racing team.
The Synchro- |
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Stiff Chassis for Apache
is born out of this rich
experience. This helps
the Apache |
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chassis to act Stiff on
straight lines and flex
on flick and weave
conditions. |
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Engine & Powertrain
Development |
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The soul of the vehicle
is the engine and there
is no better soul for a
150cc power |
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bike like Apache than a
racing one. All this to
say that the Apache’s
engine |
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development has been
done under special
Racing and R&D cross
functional team |
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to provide it with the
brutale soul to deliver
high power transmission
of a race bike |
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impeccable
refinement at the same
moment |
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Precise gear shifting
and racing gear ratios
perfected from years of
racing |
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experience - enable
seamless power
transition |
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All in all racing
experience gives Apache
the seamless delivery of
high power. The
experience is put to use
for engine development. |
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Motion Dynamics and Tyre
Testing |
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The tyres for Apache are
developed with the help
of Race riders under
various |
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terrains and wet
conditions. The racing
team had given their
expertise in |
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developing a matched set
of wheels. |
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Finally, TVS-RACING team
was constantly involved
in the development of |
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Apache on many other
motion aspect of Engine
such as the Exhaust and
Intake |
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tuning, new Inductive
Digital Ignition system
which uses Inductive
charge on the |
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combustion and use of
longer duration and
higher intensity spark
to add more |
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juice every time the
engine is fired. |
